Circular Action Alliance Welcomes New Founding Members
The Campbell’s Company, IKEA and Starbucks Corporation add to the slate of existing board members
FOR IMMEDIATE RELEASE: April 25, 2025
WASHINGTON, April 25, 2025 - Circular Action Alliance (CAA), a nonprofit Producer Responsibility Organization (PRO) dedicated to implementing effective Extended Producer Responsibility (EPR) laws for paper and packaging in the United States, announced today that The Campbell’s Company, IKEA Supply AG and Starbucks Corporation have joined the organization as Founding Members. These companies will make an immediate contribution to the work of CAA's Board of Directors and grow the diversity of industries and packaging portfolios represented by these companies.
"We are pleased to welcome The Campbell’s Company, IKEA and Starbucks Corporation to the CAA Board as Founding Members,” noted Charlie Schwarze, CAA Board Chair and Head of Sustainability at Keurig Dr Pepper. “Their active involvement and committed investment in CAA are vital to the organization’s effective and efficient implementation of EPR regulations in the United States."
CAA is a nonprofit organization implementing U.S. EPR laws for paper and packaging and is operating as the PRO in California, Colorado, Oregon and Minnesota. CAA has also been selected to represent producer interests as the PRO on the State Producer Responsibility Advisory Council in Maryland.
“One of our strategic operating principles at CAA is to provide strong producer governance of EPR programs and effective representation of producers’ priorities,” said Jeff Fielkow, CEO of CAA. “The Campbell’s Company, IKEA and Starbucks Corporation will contribute valuable perspectives to our Board, further strengthening our capacity to effectively represent the diverse priorities of all producers.”
The Campbell’s Company, IKEA Supply AG and Starbucks Corporation join CAA’s existing Board members: Amazon; Conagra Brands; The Coca-Cola Company; Colgate-Palmolive; Danone; Ferrero; General Mills; Georgia-Pacific; Keurig Dr Pepper; The Kraft Heinz Company; L’Oréal; Mars, Incorporated; Mondelēz International; Nestlé USA; Niagara Bottling, LLC; PepsiCo; Procter & Gamble; SC Johnson; Target; and Walmart.
Media Contact:
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About Circular Action Alliance
Circular Action Alliance (CAA) is a U.S. Producer Responsibility Organization (PRO) dedicated to implementing effective Extended Producer Responsibility (EPR) laws for paper and packaging. As a nonprofit, producer-led organization, CAA is committed to helping producers comply with EPR laws, delivering harmonized best-in-class compliance services and to working with governments, businesses and communities to reduce waste and recycle more. CAA was founded in 2022 and is led by 20 producers representing the food, beverage, consumer goods, and retail industries.