Education & Outreach in Colorado: Audience Research and Creative Approach
In collaboration with partners C+C and GFM|CenterTable, Circular Action Alliance (CAA) shared progress on the creative approach for education and outreach under Colorado’s Extended Producer Responsibility (EPR) program. This session engaged interest holders in shaping the statewide multi-media educational campaign that is a key part of doubling Colorado’s recycling rate for packaging and paper. CAA is committed to ensuring this project reflects the voices and expertise of Colorado’s diverse communities, including local governments, tribes, recycling service providers, nonprofits and other interest holders. During this webinar, we discusses CAA's research on existing education and outreach programs, along with additional research conducted this summer.